The Subliminal Persuasion Skills Of A Real Estate Agent

by vicentekarl on December 6, 2012

One of my students, Josh Rogan, is a real estate agent who came to my Subliminal Persuasion Master Seminar to learn influence skills to help him close deals. He is posting an article here today – and if you have feedback for him then email him at He’ll hook you up with awesome deals!

The Subliminal Persuasion Skills Of A Real Estate Agent

For most people, buying a property is one of the most important financial transactions they will make. Buying a property is a huge undertaking because of all inventory that’s available. In order to make the right decision, you need to make sure that you have a good real estate agent on your side. Many people find their real estate agent through a referral. While choosing a real estate agent based on a referral can save you time, it isn’t always the best way to go about the selection process. Keep in mind that the person referring you to their real estate agent probably had needs that are different from yours. The perfect real estate agent for one person probably isn’t the perfect real estate agent for someone else. The following paragraphs will discuss how you can find the perfect real estate agent for your property needs.

Most importantly, you need to choose a real estate agent that has experience in your local market. Choosing an agent that has experience ensure that you’ll have access to the most houses and the best prices. An agent with experience will know all of the other agents in the area and will have a better chance at giving you a first look at the best properties. As Ronald has shared in his update here, you’ll need to think about this issue rather carefully.

Money Matters

Also, you need to choose a real estate agent that primarily deals in your price range. If you select an agent that deals with clients in the million dollar price range and you only have a five hundred thousand dollar budget, you will not be viewed as a valuable client. The real estate agent will focus his or her attention on the most valuable customer, which in this case isn’t you. If you are in the real estate agent’s target price range, you will be more likely to get better service. Ronald has been eyeing a unit at Marc Residence in Kuala Lumpur City Center (KLCC) for long, and I helped him secure that unit last week!

Something that a lot of first time home buyers forget is that your real estate agent needs to understand what you’re looking for. If your real estate agent doesn’t listen to your needs, you won’t be able to find what you’re looking for. Many agents try to push their clients to buy something that they aren’t interested in. If you get the feeling that a prospective agent doesn’t care about what you’re looking for in a property, don’t use them. See this article in Forbes about bad real estate agents.

Lastly, see how willing the agent is to provide other services. The more services that the real estate agent provides, the more satisfied you will be. Will the agent set up home inspection appointments? Will the agent set up appointments for renovations? Finding a real estate agent that provides these other services will make the experience less stressful and more enjoyable.

Now that you know how to find the perfect real estate agent, you should be able to find an outstanding property in no time. Many people think that finding the perfect house is the most important step in the home buying process. In reality, finding the perfect real estate agent is the most important process, since they are the one that will lead you to the perfect property. When you do, remember to use your subliminal persuasion skills to get him to give you a good real estate deal!

If you need any help in getting started in real estate, just email me and I’ll hook you up!

– Joshua

ADDENDUM – Josh is currently devising the course content for his next real estate seminar – so if you have anything that you want him to cover then email me. He will be able to advise on a wide range of property investment topics – from choosing the right first property for you to financing options. Meanwhile, I have stumbled upon a good property information site if you are interested in Malaysia property for sale – go to for more information.

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